The Soulful Website Academy is designed to support you in awakening your ideal business vision and transform it into an authentic brand and soul-aligned offering that feels like YOU using all the tools and questions I used (and still use when I go to the next level) on my own journey.
Each lesson is intuitively structured to help you unearth your soul gifts and passion to help you create a website that gives you the clarity to offer your services and the confidence to show up exactly as you are online.
- Waking to the morning light and birds singing outside your window
- Journaling in the warm sunshine while sipping your morning coffee and getting ready for a prodcutive and inspired day
- Feeling motivated and excited to start your workday knowing you’re building your dream and making a difference in the world with the work you do
That kind of heart-aligned freedom was the clear vision that guided me towards building a business that allows me to have the time and space for my creative endeavours, be there for my daughters as they grow and do work that feels meaningful to me.
And you can have that, too!
If you’re ready to create a business that supports the life you want to live, click the button to enrol now as I guide you through each step of my proven signature process.
- Build a business that aligns with your soul’s true calling, passions and natural-born gifts
- Being visible and express yourself in a way that’s in complete harmony with your core values
- Have a website that you have control over and know how to make changes on your own and that also reflects the essence of who you are, is beautiful and communicates to your ideal clients how you can support and help them with your offers and packages
- Create an offer your ideal clients can’t resist because she trusts you and connects with you on a soul-level
- Gain the confidence to be visible online and take your business to a whole new level
- have a dream of owning a business and a vision that’s ready to be birthed into reality
- long for a life of freedom (and doing things on your own terms) and know that having a website is one step towards creating this life for yourself
- are ready to share the truth of who you are and what you have to offer with the world
- want a website that communicates what you offer and engages potential clients by speaking directly to her deepest hopes, dreams and fears
- want to create a visual style that reflects your inside world to the outside and communicates who you are—not just with words— but through colors, fonts and beautiful imagery and visual storytelling
- want to earn money doing what you love and be visible online with confidence and ease
- crave a lifestyle that aligns with your core values
She has all the answers for you, you were always seeking on the outside.
She is there for you.
You can trust her.
With an open heart.
There are no hidden tricks or 10 secret steps on creating your business, as every journey is individual and unique.
In my work, I believe and trust that you know what works for you. That you take on your own leadership for yourself.
What works is showing up and doing the work.
Making the right steps and also making the wrong steps.
Learning from both of these experiences and readjusting and realigning along the way.
It’s your commitment to yourself that creates change.
It’s your confidence in you and your work that creates change.
Nobody else then you and your decision to show up and do the work can bring this change into your life.
…it’s an exploration into the heart and soul of your brand to help you uncover the true essence of who you are, what your business stands for and the offerings that align with your soul’s gifts and talent.
Week-by-week something beautiful and unique will unfold as you navigate into deeper expressions of your work and emerge as someone confident and very much in control of every aspect of your business while being supported by an intimate group of kindred fellow creators.
Expect to be surprised as you take this inner quest toward becoming your true self both in life and your business.
We created a life and business where our passions melted together with our work. My husband, Jose Mortellaro is a magician with creating functions, custom plugins and integrations for WordPress that automate repetitive work. One of his core values is efficiency. Bringing that together with my soulful and creative visions creates the perfect mix for a functional and beautiful website and here you find more about me, Eos Koch.
We both are nourished and inspired by nature and love to walk through the little forest beside our home to the beach with our dogs, sitting on the rocks and looking at the infinite blues of the ocean.
Our intention for you inside “The Soulful Website Academy” is that you learn to lead yourself and take on the responsibility for your steps while we give you the structure, tools, support, and steps on your path of creating a soul aligned brand, logo, business, and website.
When you sign up you get instant access to the welcome video and orientation module in our bespoke and carefully curated membership space. A new module will get released weekly.
The content inside this program is deep and rich and I want you to have all the time you need to work in your own rhythm and space. Therefore once you are in with us, you will be in for life. This means that you can start now with your project and reconnect whenever you need.
You will be able to start right away when you sign up. As soon as you join us you will get your first worksheet to set you up for success, support you in planning your time during our 10 week journey and all the info on the prework you need to get done.
In this module, you explore and dive deep to discover who you are, how you desire to be seen and define what your business stands for.
Lots of creative work will set us up on our journey together from collecting visual inspiration, defining colors, discovering core values to having a clear idea of how your ideal day looks (and feels) like.
More work on the emotional and visual part of your website. In this module, you will define your why and vision, draft your tagline, learn about fonts, create a simple written logo design and get feedback on wherever you need some input or an outside perspective.
In this module, we will get started with the setup and structure of your website. With the guidance of step by step tutorials you will pick and install a first demo version of your website and start customizing the header, footer and overall settings of your website.
In this module, we dedicate all our attention to your ideal client and bringing together what she needs with your skills and strengths. We lay the foundation of the journey she will take through your website and get to know her on an intimate level so you can serve her with her needs and desires.
This is the module for photography and visual storytelling. We will collect, insert and edit images to infuse emotion and personality into your website. You will learn how to load optimize your photos, where to find stock photos and how to blend stock photos into your website in a beautiful way that feels aligned to your brand.
In this module, you will write the content for your home, about and contact page while also learning how to use the right words for your SEO so you will be found with your keywords in google in the future. You will also get an insight into how we collect testimonials and how you can the same.
In this module, you will set up your newsletter, work on your blog and decide on a lead magnet for your ideal client. You will also get some inspiration on how to design a pdf worksheet or how to record an audio meditation.
In this module, you create an offer that is attractive and custom made for your ideal clients. We write the content for the offer page, discover pricing and integrate a function so your ideal client can buy your package or sign up for a discovery session.
In this module, we will discover ways of soulful marketing that fits you and your personality and is aligned with where to connect and find your ideal clients. Setting up a social media account if needed and prepare to write your first newsletter to send out when you launch your website.
This is the week to do the final testing and have lots of space to ask all your open questions and finish everything up, ask in the group for feedback and prepare for the launch so we can celebrate you and share your success!
» A private Facebook group for interaction and feedback
Start when you sign up and go at your own pace
The “Soulful Website Academy” is for everyone that has a project in their heart and wants to be seen with this project and create an offer around it.
It is for small business owners and entrepreneurs like coaches, virtual assistants, designers, consultants, healers, pet sitters, authors, freelancers, artists, makeup artists, photographers and many more. If you are not sure if this is a good fit for you,
You will get access to the orientation material and Facebook group as soon as you sign up.
In this self-study journey, you will get a new module released every week from the time you are signing up. So you start when you are ready for this journey.
Yes, you can sign up on the payment plan. There is an option under the sign-up button to choose monthly payments and If you totally know that this is the right thing for you and you do need smaller installments, reach out to me and I am happy to discuss and set you up a payment plan with a smaller monthly commitment.
Scheduling the time to work on your website, create content, write copy, and work through the modules is an essential commitment you make to yourself once you sign up for the “Soulful Website Academy”.
Our recommendation is to block out 2 to 4 hours weekly to dedicate to this course and growing your business and website. The more time you invest the faster your business will grow.
You will create a professional and basic website that will help you get started with your business and you will have the knowledge to expand this website and add more pages in the future.
You will create a website with a home page, about page, contact page, blog, free offer page, and one paid offer. Your website will have an integrated free gift and newsletter signup function through the provider MailChimp and we will explain to you how you can set up payments through PayPal.
If there is anything you would want to add and are not sure if it is covered in this program,.
You will need to sign up and pay for a domain name and hosting account.
Your hosting will be around 5 to 10 USD a month (including one free domain name). However, once you sign up you will be guided through the signup process step by step and if you have any questions we will be here for you. In case you already have a domain name and hosting account, we will support you with the setup and answer your open questions.
To go through the lessons you need a computer and internet connection.
You will need to sign up for an account on canva.com where we will create your graphics and designs (No worries there will be step by step tutorials on everything). The paid version isn’t a requirement but suggested as you will get access to more functions like resizing your work, uploading custom fonts and saving your brand colors.
For your email list, you will need to sign up to MailChimp which is a newsletter service and is free up until 2000 subscribers and the free version will be sufficient for you to start out. We will guide you step by step on how to set up, adapt it to your needs and integrate it into your website.
You will need a Facebook account which is the place where we will comment, give feedback and hold each other accountable.
Booking a photoshoot is an investment that will make your website look professional and will support you creating your brand in a way that is really aligned with who you are. A single portrait session can be sufficient and will not cost you a fortune. To give you an idea on how much you would need to calculate for a photo shoot, my photography prices do start at 350 USD depending on your needs. Having professional photos of yourself support you in being seen. You will get some info and guidance on how to find a photographer in your area and how to book your photoshoot in your orientation module as soon as you sign up.
Your website will be built on the free and open source cms system called WordPress and the lessons will guide you through every step on setting everything up.
You will learn to build your website with our own custom-built Freesoul WordPress theme. Thanks to the integrated and easy to use Page Builder and the step by step tutorials you will be able to adapt and build your own custom layouts.
The advantage of a page builder is the ease it offers in building pages without the need to be a developer or know any code. Besides the easy user experience, our WordPress theme and its page builder are optimized for performance.
Freesoul Builder includes all the important features as Contact Forms, Newsletter Opt-ins, Socials, SEO, GDPR functionality, Coming Soon and Landing Pages. You will not need additional plug-ins for anti-spam, Freesoul stops all malicious activities.
The program is built in a way that you will be able to build your website and be guided in creating the content on your own.
If you are not sure if you need more 1 on 1 support or are able to go through the program on your own, there is always the possibility to book additional personal sessions with me or get specific technical support. I am open to taking over the project for you if you feel you need more help in the process you can reach out and I am happy to make you a personalized offer.
The modules and lessons are about so much more than just building a website. I want to inspire you to take on self-leadership, soul dive, become visible with your full expression, and show up in your life and business for what you desire.
If you have questions and don’t find an answer on this page or need support in making the decision of knowing if this is the right for you program feel free to reach out and I am here for you to facilitate your decision making and answer you all your open questions.
I do believe that you have everything you need inside of you. All the answers are saved and stored in your cells and the tissue of your soul. This program supports you in birthing the wisdom of your soul. The guided lessons help you to shape your truth into expression in your mind and from there into manifestation in the form of a website that reflects you and your business in an authentic and beautiful way.
Join a safe and nourishing group of soulful women and take this first step into taking on full leadership for yourself.